Material Library

100% Bio-based. 0% Plastic. Good for People. Good for Planet.

We’ve been busy for the past 5 years—developing six core materials that do away with laminated paper, bubble wrap, toxic inks, and thermocol.

In India, 10 million+ PE-coated paper cups are being used every day.

1.5 million+ orders are placed on Zomato every day.
4000+ Amazon products are sold per minute.​

We believe your product's purity and potency deserve packaging that reflects its inherent value, evokes desire, and reinforces your brand's commitment

No Compromise List

  • Suitable For Most Products |

  • 100% Plastic Free |

  • Locally Sourced Raw Materials |

  • Home Compostable |

  • Biodegradable |

  • No Cello Tape Needed |

  • FSC Certified Paper |

  • No Synthetic Chemicals |

The Good Coating

Our coating is a proprietary formulation of the Go Do Good Lab, made from plant-based gums developed by ancient knowledge from 3,000 years ago. Using concepts of green chemistry, we have formulated a 100% bio-based coating.

A direct replacement of plastic coating on food packaging and PE coated boxes.

100% Bio-based Coating

Oil & Grease Resistant

Water & Moisture Resistant

Heat Sealable

The Good Bubble Wrap

Impact proof embrace for your products, made from coconut coir, not plastic. It is 100% biodegradable and home-compostable, hence acting as a perfect eco-friendly solution for breakages in logistics.
A direct replacement for plastic bubble wrap. Protection of bubble wrap, without the plastic

1 hr = Pack 10 Bottles with Bubble Wrap v/s 60 with our solution

10ft Drop Tested

6x Higher Impact Protection

Enhanced Unboxing Experience

100% Biodegradable and Home Compostable.

Saves Packing Cost with No Cello Tape and Reduced Production Time.

Close-up of a bundle of coir rope Close-up of a bundle of coir rope

The Good Glue

Made with tamarind seed a natural water based glue which is an equally strong adhesive as compared to commercial toxic adhesives available in the market.
A direct replacement of synthetic glue which breaks down leaving behind tiny pieces of microplastic that ultimately pollute our land and waterways.

Made with Tamarind Seed

100% Home Compostable

No Toxic Adhesive Layer Left Behind

Made from Locally Sourced Raw Materials

Hand pouring liquid into a container with a white object on a wooden surface Hand pouring liquid into a container with a white object on a wooden surface

The Good Ink

While we ensured the packaging solutions were completely plastic-free, by using printing ink that contains toxic elements we weren't true to our mission. This led to the research and development of 'The Good Ink' without compromising on the print quality! 
A direct replacement of solvent and oil based inks containing non-sustainable elements, VOCs, hazardous chemicals, and petroleum-based ingredients. They are energy-intensive to manufacture, and their waste disposal can pose challenges.

Plant Based Pigments

12+ Natural and Vibrant Colors

100% Food Grade

100% Plastic-Free Ink

Close-up of green seaweed with water droplets on a sandy bottom Close-up of green seaweed with water droplets on a sandy bottom
Wooden spatula drizzling brown liquid onto a white surface with a blurred background Wooden spatula drizzling brown liquid onto a white surface with a blurred background

Where is your brand character in a generic brown box?

Planet First Papers

Tree-free Paper | Recycled Paper | Fabric Lined Paper | Seed Paper | Dual color Paper

  • Coming Soon

Everything in our lab is driven by purpose and relentless curiosity. We’re continually exploring new materials to shape the future of packaging.

Hyacinth Paper

A direct replacement of plastic coated "paper", single use plastic wrappers and bags

Hand holding a clear plastic sheet against a light gray wall Hand holding a clear plastic sheet against a light gray wall

Seaweed Film

Direct replacement of plastic linings used in takeaway food packaging and single use plastic products.

Orange and white plastic clip on a textured surface with a label attached. Orange and white plastic clip on a textured surface with a label attached.

Gala Foam

Direct replacement of thermocol, EPE foam and gel packs.

White tea box with mountain design and text on a beige background White tea box with mountain design and text on a beige background

Elevate Your Brand

Elevate Your Brand

With Impactful Packaging

View Previous Projects
Brown paper bag with a handle against an orange background Brown paper bag with a handle against an orange background

Problem Solving Packaging

Problem Solving Packaging

That Commands Attention

View Packaging Series